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Tuesday, 1 December 2015

Review: Urban Decay x Gwen Stefani Eyeshadow Palette

Urban Decay are such a well-known makeup brand worldwide and for the first time in the history of their existence, they have collaborated with a celebrity. When I heard that Gwen Stefani was the celebrity in question, I knew I needed that product in my life. Gwen is super feisty, determined and a huge inspiration. I was lucky enough to be invited to the Irish press day for the eyeshadow palette. My expectations of this palette were knocked out of the park and I will review it in full below.

Before I start I want to say a huge thank you to Roisin and Ellen for inviting me to this amazing event and for the generosity. Never in a million years did I think I would be gifted an Urban Decay eyeshadow palette, it was a real 'Pinch Me' moment! The event took place in the penthouse of the Spencer Hotel. The room was laid out beautifully, with gorgeous flowers and with Gwen Stefani palettes EVERYWHERE! It was every girl's dream.

This palette to me is the most beautiful that Urban Decay has ever released. It has 15 shades in total; 10 of which are really neutral, every day shades. The other five are beautiful shades, all vibrant and perfectly pigmented. These shadows are of the highest quality, something we have all come to expect of Urban Decay.

Gwen was involved in every single aspect of this project; from choosing the shades, naming them and even the packaging. There are 12 brand new shades in this palette and all of the names are very personal to her. For example the shade '1987' is when No Doubt were formed and 'Harajuku' which is related to her solo album 'Love, Angel, Music, Baby'.



First things first, can we all take a moment to appreciate how beautiful the packaging is! Even the box itself is gorgeous! The packaging itself is quite heavy and seems really durable. I love the sleek and funky design. 


A picture speaks a thousand words and if you are a makeup lover you will appreciate the array of colours. I love the black packaging as it is really easy to read the names of each shadow. I will swatch the colours below.



First Row (Left to Right): Blonde, Bathwater, Skimp, Steady and Punk.

'Blonde' is a beautiful pale beige with pink iridescent which will look amazing n the inner corner, on the browbone or even use it as a highlighter on your face. 'Bathwater' is a pale beige with gold pearl and again would be a beautiful highlighter shade. 'Skimp' is slightly more matte than the first two but would be gorgeous all over the lid for a simple day look or to brighten the eye slightly. 'Steady' is a beautiful apricot gold colour with a shimmer. 'Punk' is a beautiful reddish/ brown shade that will accentuate green and hazel eyes.


Second Row (Left to Right); Baby, Anaheim, Stark, Zone, Serious

'Baby' is a cool metallic rose. 'Anaheim' is the only of the only matte shades in the palette. 'Stark' is a matte shade and is almost a bone coloured shadow. This is perfect for hiding any imperfections eg veins etc and is a great shadow to have in your collection for correcting any mistakes with shadow (Blends them out). 'Zone' is a matte medium brown and will give gorgeous depth to your eyes when you place it in the crease. 'Serious' is a stunning smokey grey shade with iridescent floating pearl, this will add gorgeous dimension to a smokey eye.


Third Row (Left to Right): Pop, Harajuku, Danger, 1987 and Blackout

Being a makeup artist, my eyes always just gravitate towards brighter colours and without a doubt these shadows are my absolute favourite. 'Pop' is a pale coral with an iridescent sparkle. 'Harajuku' is the most beautiful vibrant pink shade. This shade is described as a metallic blue-pink with iridescent microshimmer. I fell in love with 'Danger' the minute I saw it and I think it's my favourite shadow out of the whole palette. It is a sparkly deep metallic royal blue and looks amazing all over the lid. '1987' is a gorgeous metallic yellow-gold. 'Blackout' is a Urban Decay cult favourite and is an amazing shadow. I have never used a more pigmented black shadow, a little goes a long way!

This palette is extremely versatile and if you can get your hands on it I know you won't regret it. You can use the top two rows for everyday use and then use a shadow from the bottom row for a more dramatic look. This palette will retail for €46 and will be on sale from this Thursday, the 3rd of December. Each shadow works out at €3 a go which is really affordable and you will definitely get your money's worth.

I've been informed that there is already 5,000 people on the waiting list for this palette! It is very much limited edition so if you are interested in this palette I'd urge you to register your interest with your closest Urban Decay Counter. From the 3rd of December you will be able to purchase the palette in the House of Fraser Dundrum, Debenhams and Debenhams.ie.


I hope you enjoyed my review on this palette!
Lots of Love,
Ally
xxx





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